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HouseSimple proves online estate agency model sells expensive homes too

Started by propertyfag, October 09, 2007, 03:51:07 PM

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propertyfag

Low fees online estate agency HouseSimple (http://housesimple.co.uk/) was hired (along with Jackson-Stops & Staff and Walkers) to market a £3m Essex estate, including seven bedrooms, 67 acres and a further cottage in the grounds. According to HouseSimple, the website received 5,000 "summary views" and 500 "detailed views" for the property, and it was the only agency to bring in offers. One, the asking price, was accepted. The buyer exchanged last Wednesday. HouseSimple charged 0.67% (a discount from its usual multi-agency deal of 0.75%), earning just over £20,000 in commission. A more typical high street deal of 2% would have cost the vendors £60,000.